Marketing:
The Dorset New Forest brand is primarily active overseas. Activity is currently focused in the Netherlands with other promotions taking place in Ireland, Germany, Belgium, France and the United States.
The destination has a colour brochure and website specifically to promote the brand abroad. Both are translated into other languages.
Main areas of activity are:
Regular press visits are hosted in the region from overseas journalists Monthly news bulletin from region Attendance at Meet the Media events in target markets Brochure fulfilment via VisitBritain contacts Working with tour operators to develop Dorset New Forest presence in their brochures/websites Research of overseas visitors
For involvement in these activities, please contact Loraine Morris (details below).
Marketing Manager: Loraine Morris Tel: 01305 228536 Email: l.morris@dorsetcc.gov.uk
Useful links for Tourism Marketing include:
South West Tourism Visit Britain Tourism South East
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